YOOLA CREATIVE AGENCY & YOUTUBE MCN
Yoola is a YouTube growth agency and multi-channel network (MCN) that helps creators maximize their revenue, expand their audience, and optimize their content strategy.
Yoola’s mission is to provide creators with the tools and support they need to grow sustainably and profitably on YouTube and beyond.
Client at a glance
Company size: 10 – 99 Employees
Industry: Creator Economy
Service: Creator Monetization & Global Growth
Location: Yoknaem Illit, Israel
Services I Rendered
Content Marketing: Web Content Writing & Structure
95%
Social Media Management
99%
Content Creation & Curation
98%
Email Marketing
70%
Ghostwriting
85%
Results overview
Increased brand visibility by over 300%
Over 100% growth In CEO’s personal brand
Video marketing activity increase by 150%+
Email Marketing to make the sales process more efficient.
Yoola's Target audience
Yoola is a multinational agency dedicated to supporting creators worldwide. Initially, my expertise was sought specifically to facilitate their expansion into Nigeria.
However, upon recognizing my broader skill set, they entrusted me with the role of Global Content Marketing Manager.
Demographics:
- Age: 22–40 years
- Location: Nigeria & Diaspora
- Occupation: Content creators, comedians, actors
- Income Level: Mid to high earners
Challenges:
- Inconsistent AdSense revenue
- Limited international payment options
- High transaction fees on cross-border earnings
- Managing multiple revenue streams
Goals:
- Expand audience reach beyond Nigeria
- Monetize content across multiple platforms
- Secure brand deals and sponsorships
- Streamline revenue collection from YouTube and other sources
Platform Behavior:
- Primary Platforms: YouTube, Instagram
- Content Style: Skits, social commentary, parody, movies
- Engagement Style: Highly interactive with audiences, often integrating brand partnerships naturally
brand Marketing Strategy
01
We started with MOFU and BOFU blog content to drive relevant traffic of YOOLA’s target audience to Yoola’s unique offers for the creator economy
02
We utilized email newsletters to send out updates about Yoola’s unique offers, platform news, creator economy tips and personalized offers to creator-partners.
03
We built a brand presence on LinkedIn, Threads and Instagram, with TOFU content to build B2B relationships and help creators and actors publish better content
04
We organized the Yoola Creator Summit and supported various Nigerian creator economy-focused events with Yoola’s representatives & partners always in attendance
WEB CONTENT WRITING
I help Yoola drive growth through compelling blog posts, and landing pages —while optimizing for SEO to boost visibility.
The aim was to provide a clear and concise idea of what service each page offers and get a visitor to understand them in less than 5 seconds of arriving on the page.
Some of the pages and offers I’ve helped with include:
social media Management
I’m helping Yoola drive growth through engaging social posts, and videos —while optimizing for Social SEO to boost Yoola’s visibility.
Some of the offers I’ve helped with creating social posts for include
The PROCESSES involved
client & TEAM testimonial
Temitayo is a brilliant copywriter and marketer. His knowledge of sales funnels, marketing ideology, and web content management was super-beneficial to the Yoola brand. He was also a great team player, contributing to the best of his abilities in other departments.
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Contact Information
- Phone: +1(456)657-887
- mail: michael@temitayoismarketing.com
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Address 1: 45 Portland Rd, United Kingdom.
Address 2: Thera Annex, Ajah, Lagos.